The emergence of an internationally recognised Dutch design scene has been fuelled by a strong educational system for designers. A second contributing factor to the success of Dutch design is government support for new designers. Financial support from the Fonds BKVB (the Fund for Visual Arts, Design and Architecture), launched in 1988, has enabled design students to set themselves up as independent entrepreneurs right after graduation.
So you’ll not be surprised that one of our contributors to Exclusive Faces V4 is indeed from Amsterdam. We randomly stumbled upon Jeroen’s work one Friday afternoon, and having viewed some of his typographic animation projects the talent was simply evident. Jeroen mainly works within the motion field however his strong grasp on good typography and flair in which he executes it is second to non. So let’s start by introducing Jeroen with a brief Q&A…
1. HOW DID YOU FIRST GET INVOLVED IN DESIGN?
As a kid, I was always drawing. But unfortunately, I was not that skilled with pencil and paper. The first time I started playing around in Photoshop and Illustrator, it was like a world of endless possibilities opened up to me. I never been to an art school but just spend years of doodling around and roaming the internet looking for interesting techniques. In the last few years, my focus is shifting to the overlap between graphic design and motion design.
2. HAS ANYTHING PARTICULAR HAD AN INFLUENCE ON YOUR DESIGN STYLE?
At the moment, I am very much inspired by the Japanese culture. I really like their sense of order and serenity. On the other hand, their outrageous popculture forms a nice contrast with that. In my work, I like to have a systematic approach, than break with that to add a little spontaneity.
3. WHAT IS THE MOST CHALLENGING ASPECT OF YOUR WORK?
To make each project better than the last one. To keep growing and developing in terms of style, skills and knowledge.
4. WHAT IS THE MOST SATISFYING ASPECT OF YOUR WORK?
To make myself proud. I can get a real energyburst when I have the feeling I succeeded to created something that just works, and I have not seen before.
Watch out for Jeroen’s Exclusive Faces font which goes live on Monday, April 18th.